YouTube is published by far the most popular destination on the Internet for video display, from which most of the users. Nearly two-thirds of all video views in the United States occur on YouTube, according to Nielsen.
YouTube was founded over 20 years from three after dinner. His success on the simple software for ordinary computer users out to mean videos and the network effect that the material is loaded download was based, was the most attractive location for the audience, and thus for others to share the contents.
It was a formula that has drawn a lot of traffic, but produced little income. Critics have also said that most of the material was posted on YouTube in violation of copyright restrictions. And even before the acquisition of YouTube was the licensing of content from two of the four major music companies struck - Universal Music Group and Sony BMG Music Entertainment - and the CBS Television Network, in exchange for a share of advertising revenue from YouTube.
But not all public companies in the entertainment industry wanted to do the same. In 2007, Viacom, the parent company of MTV, Nickelodeon and Comedy Central, a powerful action against Google, accusing it of "massive copyright infringement." Viacom said it was, the more than $ 1000000000 damages and injunctions prohibiting Google and YouTube from further violations.
Pay, citing the large amount of Google for YouTube, said the complaint, YouTube is working to intentionally injure a library in order to attract traffic to the website YouTube, so you get an overview of the market, the strengthening of the income received large and growing business value. The complaint was filed in Federal District Court in New York. Google responded that protects the copyright is the responsibility of the clip released by the user.
Google has tried to work with big media companies so that both could benefit from the ubiquity of YouTube to find. In April 2009, YouTube announced it had signed with Hollywood studios such as Sony, Lionsgate, MGM and others, to thousands of TV episodes and hundreds of movies on your website. And Google said it could eventually lead to a further innovation on the site: payment for some premium content.
